Advertise on Firenzeturismo.it website

You can advertise on this site in two ways:
- buying a fixed button (banner)
- buying sponsored links in the section "Where to stay" (this section is reserved to official accommodation properties located in Florence and its area)

Banner (fixed button)
(dim. 160 x 80 pixel)

Dimensions and sizes: The button has a maximum size of 160 pixels (width) by 80 (height) and can be implemented in any fixed format or animated (gif, jpg, png, swf, etc.). but the effects present can’t be larger than those indicated. 25kb max, 1 active link for the banner

How to purchase: You can buy a fixed button on a monthly basis on different specific areas (sections).
(You can’t buy more than one button for section)

Where to advertise:
- in the home Page
- in any page of Art & Museums
- in any page of Explore Florence and its region
- in any page of Where to Stay
- Other sections (Tourist information, Taste Florence, Multimedia, Download guides and maps, special sections at the bottom of the home page)

Purchasing a sponsored link in Where to stay

Reserved to official Accommodation facilities listed in the database of the province of Florence.

The button has a maximum size of 160 pixels (width) by 80 (height) and can be implemented in any fixed format or animated (gif, jpg, png, swf, etc.). but the effects present can’t be larger than those indicated. 25kb max, 1 active link for the banner

How to purchase: The service is sold on a daily basis: the accommodation can choose individual days (or periods integers) that want their advertisement to appear.


Target and major site statistics:
More than 2.000 visitors per day, for about 10.000 daily page view

The visibility of www.firenzeturismo.it on an annual basis is:
700,000 visitors per year
4,000,000 page views per year

Countries and language of our visitors:
(from Google analitycs)

Rates (valid until 30/04/2011)

Banner (dim. 160 x 80 pixel) in any section
€ 80,00 per month (VAT 21% not included)
A discount of 5%, 10%, 15% and 20% is granted for ads purchased for 3, 6, 9 or 12 months

Sponsored link in the Where to stay section
1 euro per day plus 21% VAT

Approval clause:
Florence Tourist Board reserves the right to accept or reject at its discretion each individual advertisement. In case of refusal, the concessionary company will return in full to the advertiser what, in case, received from him/her.

Contact details:

Online advertising is managed by: Antonio Ponzo iMama Web Agency - Var Group spa mobile +39 366 6453502 - Phl. +39 0571 998322 - Fax +39 0571 993366 imama@vargroup.it	Printed advertising is managed by: Marco Orangi Mas Communication Srl Ph. +39 055 4286942 infoapt@mascommunication.it